For some reason, I wouldn't figure a billboard to be the most efficient way to get the word out about a smaller company like that. Oh well, their money I suppose. Is it along 24? If so, I'm sure I'll see it tomorrow.
Yea noticed the same billboard, Its been their for a little while , see it everytime going to the fort. My brother has a New Breed Eclispe sweet shooting bow, I been shooting Hoyts for the last 20yrs might have to look at these next.