Re: What's wrong with these pepper plants ?
Most peppers like a NPK ratio of 3-1-2. So for instance 9-3-6 is fine but you dont really need that much nitrogen (usually). Using too much phosphorus will have a negative impact on soil biology. The good microbes and fungus wont like it. The same goes for too much sulfur. It will upset the healthy soil biology and lower pH also.
If you want a good source of calcium that is fast acting and cheap look at calcium nitrate but use it sparingly. Its about 15% nitrogen and around 19% water soluble calcium. About a tsp per gallon is plenty. Many places carry this brand for about $6/4lb bag which should last for ages if just used for the calcium.
Now im not huge into organics but i got to say fish emulsion, worm castings and alfalfa meal or alfalfa pellets for horses are a stellar fertilizer combination. Kelp meal is also extremely good but the cost is down right stupid. Alaska fish and kelp pellets for veggies is another excellent lower cost fertilizer with a healthy amount of calcium. Its not real cheap but cheap enough for smaller gardens and container gardening. Pretty much all of the Jobe's Organics products have the microbes added and a good amount of calcium too. If you have good amount of aged compost/organic matter in your soil though adding more microbes isnt going to do much.
Fresh hardwood mulch also depletes nitrogen as it composts in the soil. You are better off using wheat straw. NOT HAY. Places like Lowes sell a straw called EZ Straw. Its already cut to smaller lengths and packed in a large bag.
The pic really isnt good enough to tell what is going on. The main thing i can see is a leaf that looks like it was cut buy a caterpillar and some minor leaf curling. The first thing i would do is look under the leaves and check for aphids. If you got them, Neem oil is a great safe pesticide.