New bow lines?

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The Archery Den

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Jul 8, 2009
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Middle TN
Need everyone's input. As most of you know, The Archery Den currently carries Mathews and Mission. The 2010 models will soon be launching, so we'll be looking at possibly picking up some new lines. Lots of choices. Hoyt, PSE, TNT, Bowtech, Athens, Parker, Ross. Any opinions?
 
Hoyt would be a no brainer. Bowtech....I have heard horrible things about their customer service..so it could be a headache..Hearing alot of good things about Athens.. That Buck Commander bow they have is sweeeeeet looking.
 
There are a lot of smaller line manufacturers that make good bows. I don't know the industry well enough to know if a shop becomes a destination shop where people travel from miles around for a small line though.

I do know that I've called every Hoyt dealer within 200 miles and the factory looking for a specific Hoyt to demo and have yet to find it. I know of a bunch of 3D shooters who shoot what they shoot because it's available at the local shop.

I don't know the right answer, but I'd love to see a Hoyt dealer in the metro area.
 
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It's a double edged sword. I used to live (out of state) within 20 miles of an archery dealer that carried every bow on the market . It was great for the consumer ,but they went out of business after a few decades.......
Marketing is a big factor in the bow business . The companies doing the most marketing sell more bows , but that doesn't mean they are the best. It's up to the consumer to decide ,and the only way they can decide is to have a choice in the bow that suits their preference .
 
Rickym said:
Hoyt would be a no brainer. Bowtech....I have heard horrible things about their customer service..so it could be a headache..Hearing alot of good things about Athens.. That Buck Commander bow they have is sweeeeeet looking.


ive heard that Bowtech fired there customer service "head" over the companys service record. ive dealt with them before and wont agian.

hoyt for sure.
 
I second Parker along with Hoyt and some of the others. Problem with Parker is BPS sells them as well, but the Parker Blackhawk is a dealer only bow which is what I have and is an excellent bow.
 
Secret Squirrel said:
I wish I could whip out a crystal ball and tell you, but I can't. I have only shot Parker (past 4 years), HCA (12 shots), Whisper Creek (out of business), Headhunters PSE a few times and my bows Mission Menace a few times.

I really need to test some more bow before I can help you out with this. I am looking into getting a new bow after the first of the year 2010.

Whisper Creek is an interesting example. They are out of business per your post (I wasn't aware), but imagine the predicament a shop owner would be in if he sold a bow to someone then couldn't get parts to service it. That would not be good for the shop's credibility, especially in the early stages.

It's a business risk, but if I owned a shop I wouldn't take on smaller lines until the shop was well established and had some growth on it. I would stick to the major lines for a while who are going to do my advertising for me and offer little risk to the shop from a credibility perspective. ;)
 
Radar said:
There is a big need for a Bowtech dealer in this area .

I agree IF bowtech has truly overhauled its customer service function. If not a dealer could really feel some pain.
 
JayMc said:
Secret Squirrel said:
I wish I could whip out a crystal ball and tell you, but I can't. I have only shot Parker (past 4 years), HCA (12 shots), Whisper Creek (out of business), Headhunters PSE a few times and my bows Mission Menace a few times.

I really need to test some more bow before I can help you out with this. I am looking into getting a new bow after the first of the year 2010.

Whisper Creek is an interesting example. They are out of business per your post (I wasn't aware), but imagine the predicament a shop owner would be in if he sold a bow to someone then couldn't get parts to service it. That would not be good for the shop's credibility, especially in the early stages.

It's a business risk, but if I owned a shop I wouldn't take on smaller lines until the shop was well established and had some growth on it. I would stick to the major lines for a while who are going to do my advertising for me and offer little risk to the shop from a credibility perspective. ;)

But that is the biggest problem in the archery business . Dealers focus on one or two brands , leaving the smaller bow companies behind . Without a dealer base ,smaller companies cannot survive.
Two of the best shooting bows I have owned were from small bow companies that had no dealer base . If dealers don't start taking a chance and carrying something besides Mathews , the market will turn into a monopoly .
 
I completely agree Scott, but I'm thinking from the shopowner's perspective instead of the industry as a whole. I study and roll out business models for a living and can't help but think that way even after work hours :D
 
JayMc said:
I completely agree Scott, but I'm thinking from the shopowner's perspective instead of the industry as a whole. I study and roll out business models for a living and can't help but think that way even after work hours :D

But sometimes it's good to look at things from the consumer's point of view , not from inclusive business models . Sometimes it's good business to fill a niche in the market.
As a customer , why should I have to drive all over the state to try a few different bows , when I can go into one shop and test a few models that fit my needs ?
 
Radar said:
JayMc said:
I completely agree Scott, but I'm thinking from the shopowner's perspective instead of the industry as a whole. I study and roll out business models for a living and can't help but think that way even after work hours :D

But sometimes it's good to look at things from the consumer's point of view , not from inclusive business models . Sometimes it's good business to fill a niche in the market.
As a customer , why should I have to drive all over the state to try a few different bows , when I can go into one shop and test a few models that fit my needs ?

We need to discuss this over cold drinks at Rich's new cabin. I'll buy :D
 
This is finally turning into a good topic. I will weigh in later tonight. I love business talk. Jay the cooler is already full and I need to hang a new bow hook with your name on it.
 
richmanbarbeque said:
This is finally turning into a good topic. I will weigh in later tonight. I love business talk. Jay the cooler is already full and I need to hang a new bow hook with your name on it.

You mean hookS :blush: :whistle:
 
Radar said:
JayMc said:
Secret Squirrel said:
I wish I could whip out a crystal ball and tell you, but I can't. I have only shot Parker (past 4 years), HCA (12 shots), Whisper Creek (out of business), Headhunters PSE a few times and my bows Mission Menace a few times.

I really need to test some more bow before I can help you out with this. I am looking into getting a new bow after the first of the year 2010.

Whisper Creek is an interesting example. They are out of business per your post (I wasn't aware), but imagine the predicament a shop owner would be in if he sold a bow to someone then couldn't get parts to service it. That would not be good for the shop's credibility, especially in the early stages.

It's a business risk, but if I owned a shop I wouldn't take on smaller lines until the shop was well established and had some growth on it. I would stick to the major lines for a while who are going to do my advertising for me and offer little risk to the shop from a credibility perspective. ;)

But that is the biggest problem in the archery business . Dealers focus on one or two brands , leaving the smaller bow companies behind . Without a dealer base ,smaller companies cannot survive.
Two of the best shooting bows I have owned were from small bow companies that had no dealer base . If dealers don't start taking a chance and carrying something besides Mathews , the market will turn into a monopoly .

Yeah but the dealer also needs to sell what actually makes him money...Making an investment in the smaller companies that don't sell or go out of business isn't good at all for the dealer.... My dealer got Elite at the beginning of this year..He has been stuck with both of the bows he ordered since (GT500 and Z28) No one has bought either one..Yet you can set there and watch Mathews and Hoyts, Misson bows go out of the shop all day long..
 
Like I said before , I did a dealer search for the top bow companies for this area 37064. There are already 5 Mathews dealers within 33 miles :

The Archery Den
(About 1 miles)
4404 Franklin South Ct
Franklin, Tennessee 37064
Jeremy Hall
Phone: (615) 567-6243

Hermitage Archery
(About 19 miles)
4319 Central Pike
Hermitage, Tennessee 37076
Joe Fiato
Phone: (615) 885-0293

Steves Gun & Archery
(About 22 miles)
1011 Bear Creek Pike
Columbia , Tennessee 38401
Darrell Prentice
Phone: (931) 388-5157

Dickson Sportsman Store
(About 31 miles)
586 Hwy 46
Dickson, Tennessee 37055
Rick Dysen
Phone: (615) 446-5505

Poindexters
(About 33 miles)
1380 S Water Avenue
Gallatin, Tennessee 37066
Buddy Poindexter
Phone: (615) 452-7550


3 of these are also Hoyt dealers .
 
Radar said:
There is a big need for a Bowtech dealer in this area .
Where I live they sell Mathews and Bo tec along with Hoyt about the three most advertised Bows on the Market and three of the best,Im mathews all the way but I know these other two are great Bows they just dont fit me.I dont see these going out of bussiness and leaving you hanging with unsold product that cant be replaced .
 
I truely feel with all the bows being made now...along with all the marketing on tv for all brands, that a shop can pick up most any brand name and sell bows.

Where a shop loses/gains customers is with service. Individual product knowledge is key. And quick turn around is key.

That brings me to another point. I'd rather see a shop carry 1 or maybe 2 bow lines, but be very well educated on each model. Rather than carry 4 brands of bows and fix them all with shims and dental floss.

So rather than ask the question "what bows should I carry" ask what bows are yall shooting? Let the VOC from a service stand point determine what is carried. Carry something folks already have, but learn to work on them. Then you can sell them another one later on. Rather than try to draw new attention with a new line.

I would also research the bow companies themselves. I would want to make sure the manufacturer is going to back me. Look at Bowtech. Great bow, with slow factory support. A lot of dealers that carry Bowtech loose customers due to Bowtechs slow service. Not the dealers fault.
 

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